Creative Agency Special Secures Private Equity Backing for Global Expansion

On 2 November 2026, creative agency Special announced private-equity backing from New Zealand-based Waterman Capital to support its international growth. Waterman acquired a significant stake, but the financial terms were not publicly disclosed. The investment creates opportunities for brand strategy, international marketing and communications services; HPC can support agencies with audience analytics, campaign measurement, customer segmentation and digital marketing intelligence.

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